Seller Application Agreement
Rules for entering the mall
1. The industrial and commercial tax information of the registered enterprise is normal.
2. The registered account needs to be registered and authenticated by the seller account of the mall, and it needs to be associated with an authenticated account..
3. The seller should prepare USD wallet account.
4. It is best to do a good job of cross-border certification before sales. The data required for cross-border authentication include ID card, personal recent photo, address proof data, etc. the address proof data shall be consistent with the registered address.
5. Register an international e-mail box to receive mails from the official and overseas customers of the mall in the future.
6. Log in to the website page of the mall and click Register.
7. After completing the registration information - personal account, click "continue" to enter the step of confirming the phone.
8. After entering the "pin" sent by the mall to the mailbox, click "continue" to complete the registration.
9. Modify and improve account information
Click "account" - "personal account information" to modify personal account information.
Click "account" - "address information" to modify the personal contact address.
Points to note: when selecting the registered account type, the seller can click "open business account" to register the company account. If the seller registers a company account, special attention should be paid to the industrial and commercial tax information of the registered enterprise.
The above are the store opening rules of the mall. I hope they are helpful to you.
Reproductions, imitations and unauthorized reproductions
The mall stipulates that the commodities containing the company's name, brand and trademark published on the mall must be produced and manufactured by the affiliated company, and no personal forged articles, imitations, replicas and unauthorized replicas are allowed to be sold on the mall. The following items involve or may involve the intellectual property rights or other interests of others:
Reproductions, imitations and unauthorized reproductions; Academic software, test version software and other related products; Property rights of celebrities, including photos, autographs, etc; Pirated records, movie copies, etc; Private video recording; Brand packaging, accessories, certification, etc; Pirated game software, chip boot disk, etc.
Rules for describing articles when they are published
When describing their products, the seller uses descriptions and pictures from other users of the platform, pictures from manufacturers or the Internet without authorization, or uses names and charts belonging to the mall. Unless the seller has legal authorization to use the pictures or descriptions, the above are prohibited.
The Seller shall not refuse to be responsible for its own goods when publishing the information, or the content of the publication contains a "Disclaimer", let alone encourage others to infringe the intellectual property rights, trademarks and other rights and interests of the third party.
When publishing product information, sellers can use the pictures and text descriptions provided in the eBay product catalog, or directly shoot and upload product pictures and write product descriptions by themselves. These are good ways to ensure compliance with the rules of the mall.
After the seller is judged to be infringing by the mall, different levels of sellers have different opportunities to complain about infringement. The highest level of sellers have 7 opportunities to complain about infringement. If the number exceeds the limit, the account number will be restricted and cannot be published, and the online products and product information cannot be modified.
The above are the prohibited goods rules of the mall and the rules for dealing with infringement. I hope it will be helpful to you.
Low flow reason
1. System problems
First, communicate with peers whether the statistical data of the system is abnormal, which often happens. In fact, most of the time, the sudden drop in traffic may not be the problem of the user or the system. First, communicate with other peers to avoid urgent adjustment and modification.
2. Industry market
It should be ruled out whether the depression of the whole industry will lead to low flow. Determine whether the
overall situation is like this or whether only your own store has such problems.
3. Product flow
When the above two reasons are excluded, first go to the background to analyze whether the flow of the main pushed product list has decreased or the flow of all the products in the store has decreased synchronously. If only the flow of the main pushed products has decreased significantly, but other products have not changed greatly, then the product will be analyzed specifically.
4. The flow channel is also an important part of the flow
The seller can check whether there is a problem with the comments or inventory. If there are no problems, continue to analyze each flow inlet of the product to see which part has problems.
5. Index analysis
If it is not the problem of a single traffic entry, but all the entries are falling, then the seller needs to break down the daily product data, such as collection rate, jump rate, conversion rate, etc. Look at the change curve and see what went wrong.
Low flow solution
1. Do a good job in shop decoration
Good store style can help sellers establish the brand image of the store in the hearts of customers. The seller is advised to start from the perspective of target customers. Considering the appearance and style of the store, the seller can also choose the color frame, store name, logo and layout of the store according to his own preference.
2. Determine the product category of the store
Sellers can customize product types in the store to ensure that consumers can easily find the products they want to buy and improve their browsing experience. For products requiring customs clearance or offering large discounts, the seller can add specific categories to these products to increase the exposure rate of the products. In order to give consumers more choices, the sellers of these products need to adjust and update regularly.
The above are the reasons and solutions for the low traffic of sellers opening stores in the mall shared with sellers. I hope it will be helpful for sellers to open stores. Lianlian cross-border payment always pays attention to every little thing of the seller. In future articles, we will also bring articles on relevant aspects to help the seller operate better.
What is cross-border e-commerce?
(1) the traditional mode of shopping mall and shrimp skin is different
2. Shrimp online stores need to find their own sources of goods and deliver their own goods. This is very hard and requires a lot of money to maintain
3. Cross border e-commerce does not need to be so troublesome. It is the goods source and flow provided by the platform. We won't worry about no customers. The main thing is good service and fast delivery. Customers will like our store
